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Medical Spa Review Canada cover Medical Spa review Transformation

MEDICAL SPAS REVIEW CANADA, Spring 2013: "Transforming Wellness: From a Renovation Nightmare to a Center for Transformation & Training." Making decisions based solely on speed is not always wise ~ or profitable. Sasha Parker, President and Founder of Esthetic Skin Institute Inc., learned the hard way about choosing a design-development professional. Discover these common, dangerous pitfalls that can mean the difference between success and a less optimal outcome. View PDF of complete article (PDF, 1mb).


Spa Canada cover Spa Canada Bliss Edmonton


SPA CANADA,
March-April, 2013: "Creating Bliss: Scuplting a Unique Yoga Spa in Edmonton" With a passion for yoga, health and wellness and a love of great spas, Traci and Michael Bateman of The Bateman Group in Edmonton, Alberta conceived a vision. They would create a very special place to enjoy both yoga and spa treatments, or a combination of wellness experiences. View PDF of complete article (PDF, 1mb).


Spa Management cover Spa Management magazine


SPA CANADA,
November-December, 2012: "Triple Crown Winner: Z Salon and Spa: the Kentucky Powerhouse" How does an individual entrepreneur maintain a growing market position for over 10 years? It’s a winning combination of savvy management and a totally unique staging platform. IDC designed the Z Salon and Spa in Louisville, KY, the Secretariat of the image and spa industry. View PDF of complete article (PDF, 840k).


Spa Management cover Spa Management magazine


SPA CANADA,
May-June, 2012: "Urban Escape: Converting an old fire station
into a boutique hotel destination spa" How Clara Spa became An old world oasis in the heart of downtown, maximizing space to add services (and revenue). View PDF of complete article (PDF, 3.8 mb).


Spa Management cover Spa Management magazine


SPA CANADA,
March-April, 2012: "REnovate & REjuvenate; 5 Steps to Rebuild Your "Wow"" There's an energy that every spa wants. Relaxed yet vigorous, warm, inviting and fresh, infused with a buzz of anticipation. Everyone from investors to guests knows it when they feel it. What happens if that larger-than-life sensation disappears? Here's how to get it back. View PDF of complete article (PDF 2.2mb).


Spa Management cover Spa Management magazine


SPA CANADA,
March-April, 2011: "Felice Spa takes Aveda Uptown" IDC's green-built LEED Gold-certified new interior maximized the income-generating potential by layering services and creating an ergonomic, service-friendly layout. Design goal: to create a spa experience throughout the facility which includes full-service hair, make-up, manicure, pedicure, visual merchandising and spa treatment areas. View PDF of complete article.


Spa Management cover Spa Management magazine


SPA CANADA,
Jan-Feb, 2011: "Chrysalis Emerging: Blending Services to Create a Unique Advantage" How IDC's value engineering skill expanded an existing space to provide more profit centers. View PDF of complete article.


Spa Management cover Spa Management magazine


SPA MANAGEMENT,
July, 2010: "25 years of Design Excellence: Creating a Memorable Sense of Place" A profile of IDC's 25 years of Designing Experiences, Our Mission is Your Vision, Expert Services. Download PDF of complete article.


Spa Canada 2010 Cover spacer spa Canada 2010 IDC article


SPA CANADA MAGAZINE,
June, 2010: "International Design Concepts: Designing Experiences" by Michael Effler. A profile of IDC's 25 years of Spa Design Excellence, Expert Services and Spa Design Reviews and Raves.

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Medical Spa Report Cover space Medical Spa Report Spread

MEDICAL SPA REPORT, September, 2006: "One-Stop Shopping: This versatile spa in Tacoma offers clients everything they need to look and feel their best all under one roof. " Profile of Avanti Spa designed by IDC.

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Orlando Cover Orlando Spread

INTERNATIONAL ESTHETICS, COSMETICS & SPA CONFERENCE PROGRAM,
October, 2006: Center Spread Advertisement.


Medical Spa Summit Program Medical Spa Summit Program

LAS VEGAS INTERNATIONAL ESTHETICS, COSMETICS & SPA CONFERENCE PROGRAM,
June, 2006: Advertisement

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Spa Management over Spa Management Cover

SPA MANAGEMENT,
May, 2004: "Great Presenters are Born: The Timing is Just There" Excerpt: Michael Effler makes design looks like child's play...with his knowledge of design and architecture, he builds the audience's understanding. His delivery builds confidence in a man you would hire to design your spa, a man who could walk into a derelict building and turn it into a "Palace of Dreams."



DaySpa cover Day Spa Article

DAY SPA,
April, 2003: "Double Vision." Owners Jan Jorns and Kathy Schmaltz had collected ideas and wish lists for years before creating The Day Spa with designer Michael Effler.



Pulse cover Pulse Article
Spa Canada cover

PULSE,
Jan-Feb, 2003: "Z Salon & Spa: Seize This Day."

SPA CANADA, February 2002, "What They Don't Tell You About Building A Spa," by Michael Effler, IDC founder.



DaySpa cover Derby Winner

DAY SPA, September, 2001: "Derby Winner: Churchill Downs isn't the only unique facilty in Louisville, Kentucky; many visitors are just as awed by Z Salon and Spa."



DaySpa cover Visual Merchandising

DERMASCOPE, July/August 1999: "Visual Merchandising: The Link Between the Sale and the Senses"



DaySpa cover Struck by Lighting

DAY SPA, January/February 1999: "Struck by Lighting: Classic lighting techique and cutting-edge technology illuminate the body and spirit"



DaySpa cover Island Trio

DAY SPA, January/February 1998: "Island Trio: Three entrepreneurs create Honolulu's Paul Brown Salon/Day Spa"



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